Re-brand
Revision as of 08:52, 19 May 2015 by Bear Stick (talk | contribs) (Created page with "'''Re-branding''' is taking something with a gross sounding name (such as stinky slime fish) or a negative reputation with a new, fancy name that appeals to rubes with money. Thi...")
Re-branding is taking something with a gross sounding name (such as stinky slime fish) or a negative reputation with a new, fancy name that appeals to rubes with money. This is done to products as well as companies and even people.
Examples of Re-branding
- Patagonian toothfish to Chilean Sea Bass
- Seagulls to Ocean pheasant